XXLAGER recognized early the potential of the growing self-storage market in Germany. With increasing urbanization and the trend toward smaller living spaces, more and more people were looking for flexible storage solutions. XXLAGER wanted to position itself as a trustworthy, digital market leader.
We developed a multi-stage SEO strategy that focused on local search optimization, technical improvements, and content marketing. Over 150 local landing pages for various cities and districts were created to dominate local searches like 'rent storage Berlin' or 'self storage Munich'. Do you need similar SEO strategies for local visibility in your industry?
The website architecture was completely overhauled to optimize both user experience and search engine performance. Fast loading times, mobile optimization, and structured data ensured better Google rankings.
Parallel to SEO, we developed granular Google Ads campaigns for high-converting keywords. Location-specific ad groups for each XXLAGER branch maximized relevance and minimized waste. Interested in local Google Ads strategies for your company? These approaches work excellently across industries.
A comprehensive content hub with guides on moving, storage, and decluttering positioned XXLAGER as experts. SEO-optimized articles on topics like 'calculate storage room size' or 'properly store furniture' generated valuable organic traffic. Want to know how such content strategies and SEO measures can make your company industry experts too?